ABOUT US
St John Ambulance works at the heart of communities, providing first aid, keeping people safe at events and working alongside the NHS in response to 999 calls.

Every year, hundreds of thousands of people learn how to save a life through their training, education and youth programmes. They work as part of a team of 1,600 employees and 18,000 volunteers, united by our goal of saving lives through first aid.

ABOUT THE ROLE
St John Ambulance are looking for a passionate Social Media Officer with a real skill for community management, excellent written skills and an eye for engaging, high-quality content.

Reporting into the Social Media Manager, and sitting within the External Communications and Engagement team, you’ll work collaboratively with departments across the organisation. You will be responsible for co-creating and populating national social media feeds with a steady stream of highly engaging, platform-optimised content. In addition, you will be responsible for implementing the organisation’s social media strategy across all social platforms.

This role can be based at any manned SJA office.

MAIN DUTIES

1. Coordinate St John’s presence and engage the public on all social media platforms.
2. Promote our work, build engagement and inspire new supporters using evidence-based reporting and analysis.
3. Monthly in-depth reporting for Communication Team, but also wider aspects of the business that require it using Hootsuite, Facebook Analytics and emerging tools.
4. Key owner of creating daily engaging content and devising social media plans for teams across the organisation. Including maintaining a strong knowledge of social media trends and innovations, identifying any that may be of benefit or interest to St John (eg: TikTok).
5. Oversee community management across all social platforms. Foster meaningful engagements and nurture external relationships through comment moderation and regular page monitoring.
6. Support teams across the organisation with their social media presence, with a key interest in our Youth programmes.
7. Work closely with the Social Media Manager to support a team of virtual Social Media volunteers and Champions as a point of contact. Help ensure adequate social support is provided for the organisation’s large volunteer network.
8. Support the Social Media Manager with building and monitoring high volume paid ad campaigns for Facebook and Instagram.
9. Continuously aid in the planning and creation of platform-optimised, high quality and highly engaging social media content for a variety of audiences with the organisation’s content team.
10. Occasionally monitor social media out of hours, as part of social media monitoring rota.
11. Form effective working relationships with all staff members, volunteers and relevant outside organisations. As a passionate advocate, solidify the importance and potential of social as a tool and help to disseminate best practice.
12. Perform any other duties commensurate with these responsibilities, the band of the post and skills and qualifications of the post-holder

You’ve will have been exposed to customer service, and you will be an avid user of social media. You’re passionate about the potential of using social media for good and achieving meaningful impact through digital channels. You are confident using social media scheduling and analytics tools, including Hootsuite.

BENEFITS

• Competitive salary & pension scheme
• Cycle to work scheme
• Health and Wellbeing portal – Access to financial, health and wellbeing guidance and support.
• Discounts – Blue Light, NHS Discounts and SJA discounts including discounts on mobile phone, gym membership, cinema, restaurants, holidays and shopping-including your weekly food shop.

HOW TO APPLY
The Application Review Date takes place on May 24. Applications before the Application Review Date, however, if you apply after the Application Review Date, your application may not be considered. We will accept applications until we have successfully filled the role.

To learn more about the position, click the link below: